Pitch Deck/Competition References

Belinsky, S. J., & Gogan, B. (2016). Throwing a change-up, pitching a strike: An autoethnography of frame acquisition, application, and fit in a pitch development and delivery experience. IEEE Transactions on Professional Communication, 59(4), 323-341.

• Clark, C. (2008). The impact of entrepreneurs' oral 'pitch' presentation skills on business angels' initial screening investment decisions. Venture Capital (London), 10(3), 257-279. https://doi.org/10.1080/13691060802151945

• Jeffrey, S. A., Lévesque, M., & Maxwell, A. L. (2016). The non-compensatory relationship between risk and return in business angel investment decision making. Venture Capital (London), 18(3), 189-209. https://doi.org/10.1080/13691066.2016.1172748

Lucas, K., Kerrick, S. A., Haugen, J., & Crider, C. J. (2016). Communicating entrepreneurial passion: Personal passion vs. perceived passion in venture pitches. IEEE Transactions on Professional Communication, 59(4), 363-378.

• Pollack, J. M., Rutherford, M. W., & Nagy, B. G. (2012). Preparedness and cognitive legitimacy as antecedents of new venture funding in televised business pitches. Entrepreneurship Theory and Practice, 36(5), 915-939. https://doi.org/10.1111/j.1540-6520.2012.00531.x

Sabaj, O., Cabezas, P., Varas, G., González-Vergara, C., & Pina-Stranger, Á. (2020). Empirical literature on the business pitch: Classes, critiques and future trends. Journal of technology management & innovation, 15(1), 55-63.

Spinuzzi, C., Altounian, D., & Pogue, G. P. (2020). Go or no go: Learning to persuade in an early-stage student entrepreneurship program. IEEE Transactions on Professional Communication, 63(2), 100-117.

Spinuzzi, C., Nelson, S., Thomson, K. S., Lorenzini, F., French, R. A., Pogue, G., ... & Momberger, J. (2014). Making the pitch: Examining dialogue and revisions in entrepreneurs' pitch decks. IEEE Transactions on Professional Communication, 57(3), 158-181.

• Spinuzzi, C., Nelson, S., Thomson, K. S., Lorenzini, F., French, R. A., Pogue, G., Burback, S. D., & Momberger, J. (2015). Remaking the pitch: Reuse strategies in entrepreneurs' pitch decks. IEEE Transactions on Professional Communication, 58(1), 45-68. https://doi.org/10.1109/TPC.2015.2415277

Spinuzzi, C., Pogue, G., Nelson, R. S., Thomson, K. S., Lorenzini, F., French, R. A., ... & Momberger, J. (2015, July). How do entrepreneurs hone their pitches? Analyzing how pitch presentations develop in a technology commercialization competition. In Proceedings of the 33rd annual international conference on the design of communication (pp. 1-11).

Teague, B., Gorton, M. D., & Liu, Y. (2020). Different pitches for different stages of entrepreneurial development: the practice of pitching to business angels. Entrepreneurship & Regional Development, 32(3-4), 334-352.

Tomlinson, E. C. (2020). Stasis in the shark tank: Persuading an audience of funders to act on behalf of entrepreneurs. Journal of Business and Technical Communication, 34(3), 221-249.

Williams, S., Spinuzzi, C., & Newbold, C.(2019). Toward a heuristic for teaching the visual rhetoric of pitch decks: A pedagogical approach in entrepreneurship communication. Communication Design Quarterly, 7 (4), 4-16.